The Vertical Marketing Manager's primary goal is to support retention and expansion of Merkle client relationships using an account-based marketing approach. The Vertical Marketing Manager is growth-minded and a collaborative team player who partners with internal marketing and client team leadership to build and activate the industry marketing and sales enablement plans--across content, communications, digital channels, events, PR, and marketing operations. Responsibilities: Develop an understanding of the industry-specific customer experience management (CXM) challenges that brands are facing and how Merkle's services and technology partnerships can help drive business results for clients. Working closely with Client Leadership, de